* mock PSA *
PSA
The Advertising Council
815 Second Avenue, 9th Floor
New York, NY 10017
Contact: Kirstie Fleger, public relations intern
PUBLIC SERVICE ANNOUNCEMENT
Radio Live Announcer Copy, :45 Seconds
Ad Council, US Forest Service: Wildfire Prevention with Smokey the Bear
AUDIO: Crackling Fire
MALE V/O: “Hear that sound? (Pause for 5 seconds to hear crackling fire) That’s the sound of a campfire that someone forgot to put out before they left. On average, humans cause nine out of ten wildfires nationwide. Before you leave your campfire, drown your embers with water or dirt, stir them, and drown them again. Check the embers with the back of your hand. If they’re cold, you’ve successfully put out your fire. Together, you and Smokey can make sure that no wildfires are started by careless camping. For more info, visit SmokeyBear.com. Only you can prevent wildfires. This message is brought to you by the US Forest Service, your state forester, and the Ad Council.”
AUDIO: Crackling fire sizzles out
FADE OUT